Target Corp. has launched a service called ‘Target To a T‘ (which will be available online through its Web site, Target.com) that uses computers to customize clothing for its customers. A request for shoppers’ measurements, shapes, size, preferred style and color can be easily made online. The information gathered will be then used to help customize selected Target brand clothes. […]
E-Shopping, With a Personal Touch!
Experience Samsung Here
Where else to experience Samsung but The Samsung Experience, a remarkable 10,000-square-foot interactive emporium of virtual reality experiences and technology in New York City? The recently opened Samsung Experience is not a store but a paradise where visitors are invited to relax and learn how the latest devices from Samsung can enrich their lives. Entry is free, and visitors can […]
Pay By Touch
How would it be like to shop in a supermarket without bringing your wallet along? A supermarket in San Francisco (USA), Pick n’ Save Metro Market, has recently joined the growing walletless world by introducing its customers to Pay By Touch, a new payment service that lets users purchase groceries with the touch of a finger. The one-time Pay By […]
Paper Catalog for E-business?
In e-commerce, you would have to try all kinds of marketing methods to get visitors to browse through your online mall and make a purchase. Would the paper catalog which many traditional marketers still swear by do the job for your e-business? Entrepreneur.com cites research results which show that this traditional strategy is quite helpful to a e-commerce website: Catalog […]
Fashionable Medical Bracelets
Tina Sprigg is a classic example of an entrepreneur battling against many other competitors successfully by making a specific niche for herself in her industry. Guess what she did? She actually created her unique fashion medical bracelets and sold them to clients who hated wearing any medical alert jewelry because these pieces usually look really dull and clunky. From the […]
Your Personal Jewelry Adviser
In a real jewelry shop, you can just walk in and the salesperson will attend to you personally, with recommendations on which pieces suit you best and what the latest fashion trends are. But what happens if you’re trying to buy from an online jewelry e-tailer? Will there be anybody to serve you personally? Well, the answer is yes, at […]
Take a Test Drive
It’s not uncommon for would-be customers to take a car for a test-drive or try out a new TV set before buying. So Maytag decided to extend that test-drive concept to the electrical appliances it sells, such as dryers, dishwashers, refrigerators and cooktops. In Maytag’s try-before-you-buy stores, consumers looking for a clothes washer can be seen doing a load of […]
Can Bill Me Later?
eCommerce-Guide.com has an article about CyberSource’s “Bill Me Later” alternative payment service. As described in the article, alternative forms of online payment to credit cards are part of a growing trend in the e-commerce domain. Alternative payments are also being pushed as a way to boost sales. New research suggests that accepting multiple payment types can help in converting visitors […]
How To Sell Online With Nothing More Than A Blog
19-year-old university student Keiko Groves started her Internet-based business, Postlapsaria, with just a weblog. The clothes designer markets her original clothing to teenagers around the world who are searching for fashion that cannot be found in local malls and boutiques through her Live Journal weblog. Groves uses her weblog on Live Journal to market her clothing because her targeted customers […]