The Yumemiru (translation: “see the dream”) iPhone app puts people in the proverbial director’s chair when it comes to their dreams. Before going to sleep, users can essentially script the images they’d like to see while sleeping, from among eight different fantasy scenarios (including, ‘flying in the sky’, ‘romance’, and ‘becoming rich’) designed to stimulate the astral plane. Users run the app in their phone’s background, where it plays sounds programmed to trigger the specified illusion. Of course, the app’s roots lie in advertising—it was created by Japanese agency Hakuhodo’s Future Technology Works department—so don’t be surprised if you awaken yearning to buy something random.

Dreams Can Come True [Cassandra Daily]

QR Lifeline will supply you with a card that once scanned via a smartphone bar code reader will supply all the information that medical personnel would require in order to give you the best medical attention immediately they arrive on the scene of an accident. Based in South Africa, QR Lifeline offers a registration service that is quick, easy, effective and affordable. For less than R1 per day you will be secure in the knowledge that you will receive the appropriate treatment at the scene of the accident.

The Lip Labz Koala is a scoop and serve machine not for ice cream, but rather lip balm. The sleek silver box delivers a variety of flavours (up to 30) in a small paper-sized footprint. The patron simply sucks up their chosen flavours and blasts them into a colourfly labeled lip balm tube. Within seconds the custom balm material freezes before their eyes and can be applied to the lips for a one-of-a-kind flavour experience.

Tipped by Ryan Turney. Thanks!

CNet: So you want to lose weight? Train for a marathon? Swim faster? With 9,000 health apps in Apple’s iOS App Store–with such titles as RunKeeper for runners, Strava for cyclists, and Gain Fitness for weight lifters–the health app market can appear pretty bloated. And most apps are built with a specific activity in mind.

A former triathlete, Geoff Pitfield wanted to build an app that could track his varied exercise and rate his overall fitness level. That’s why he created Fleetly, a health-tracking service that launched last week on iOS devices.

Built using game design elements, Fleetly is part health diary, part FourSquare. Users can earn medals for completing certain workouts. It keeps track of calories burned, body type, body mass, and workout style to help compare different workouts.

Fitness app Fleetly aims to make workouts a game [Cnet]

Springwise: For many elderly people, leaving the house can become a challenge as their health deteriorates. Hoping to provide both physical support and emotional reassurance, we recently came across The Aid by Lithuanian designer Egle Ugintaite.

As well as acting as an aid to walking, the cane, which recently won the grand prize in Fujitsu’s 2011 design award, also monitors the users’ pulse, blood pressure and body temperature. As their wrist comes into contact with the sensors, this data is displayed on the LCD screen on the cane’s clasp. Furthermore, the cane comes with a built-in navigator, which provides a help center with the user’s location when the cane’s SOS button is pressed.

Cane monitors users’ health as they walk [Springwise]

CScout: Recently Japan has taken a turn towards the DIY side of life with people opting to forgo spending on services and products seen as a luxury and instead attempting to create the same experience themselves within their homes. The “okomori beauty” trend, literally meaning “stay at home beauty” (a play on hikikomori, meaning a recluse who refuses to go outside), has sprang up in light of this as females opt to save money and attempt to bring the beauty parlor experience into their homes.

One of the industries looking to capitalize on this market is the electronics industry. A range of beauty appliances have sprung up which have been designed to replicate the expensive treatments usually received by specialist shops. The term “bijinki” (beauty appliance) has been adopted to describe facial beauty devices and Panasonic have emerged as a strong leader in the field. Offering a whole range of DIY beauty devices one of the most popular appliances is the Nano Care Night Steamer. The success of the product seems to be in its simplicity, simply plug in the device when you go to sleep and through a steam mist emitted throughout the night your skin becomes moisturized and toned for when you wake up. The site advertises it as giving a noticeable firmness to the skin when used over a 2 week period. Advertising benefits without any hard work are certainly appealing to the modern day busy consumer where they can literally beautify themselves in their sleep. The mist can also be infused with different esseential oils and used as an aromatherapy device to aid in relaxation.

Okomori Beauty -The DIY Beauty Trend [CScout]

The Roller Shaper is a new generation health and fitness system that trains, tones and shapes the body, by aiding lymphatic drainage, without the need for vigorous exercise. Lymphatic drainage massage by Roll Shaper boosts the flow of lymph around your body. Lymphatic drainage massage boosts the flow of lymph around your body, refreshing your immune system and flushing out toxins and kick-starting your metabolism. The Roll Shaper helping both men and women achieve fantastic results in weight loss, body shaping and in overall health performance.

Idea contributed by Kate. Thanks!

Taking functional maternity activewear to the next level, Me2Roo introduces its debut collection of effortlessly chic and stylish clothing designed to transition and embrace the body through all stages of pregnancy.  Created to make expectant mothers feel good about themselves through “color therapy,” the collection includes an assortment of flattering bottoms and vibrant athletic tops, complemented with layering pieces that are simply too chic to be limited purely to the gym.

Available in black/hot pink, purple/lavender and turquoise/aqua, bold colors were specifically chosen as “mood enhancers” by designer Maggie Zembruski. “Colors have long been recognized for their healing, inspiring and restorative powers,” explains Zembruski. “Me2Roo’s color combinations can help invigorate or calm moms experiencing the roller coaster emotions associated with pregnancy — and feel good when looking at themselves in the mirror.”

Me2Roo

TrendHunter: The 1Z from Continuum is a conceptual cigarette package designed to help smokers quit. The 1Z is designed to carry only one cigarette, two matches, and a stick of gum.

The idea behind the 1Z from Continuum is that smokers are bound to relapse, but if you give them only one cigarette to smoke per pack, it will increase their chances of quitting.

Single Cigarette Servings [TrendHunter]

Springwise: There’s been virtually no limit to the vending-machine innovations we’ve seen over the years, and in the latest spotting Swedish Green Cross is using its technology to sell non-prescription drugs. Perhaps even more interesting than its use of automatic vending however, is that it recently began running specials through location-based service Foursquare.

With nine vending machines in three Swedish cities, Green Cross sells a wide variety of non-prescription goods, from aspirin to condoms. Aiming to increase awareness of its offerings, the company just launched what may well be the world’s first Foursquare special for a vending machine. Specifically, when users check into a location on Foursquare that’s near a Green Cross machine, they automatically get alerted to any specials that are currently available there.

Pharmacy vending machine offers location-based specials through Foursquare [Springwise]

TrendHunter: For many diabetics life comes with baggage, but with the Gluco by Miguel Vaz, it can all be condensed into a pocket.

Aiming to arm users with a gauge and all of its accessories within a smaller package, this streamlined glucometer incorporates cutting-edge technology to achieve a compact and convenient handheld gadget. The Gluco by Miguel Vaz takes on the size and aesthetic of a cellphone, providing people with diabetes of any age and level of techie know-how an intuitive tool to monitor their health.

Sleek Blood Sugar Monitors [TrendHunter]