Iconoculture: A few leaps on the treadmill? The FR? FL? D? fitness program blends break-dancing and skateboarding moves with athletic footwork on a customized moving treadmill called the Launchpad. With its martial arts–like twists, inventor/fitness guru Kappel LeRoy Clarke says its not your mother’s treadmill (MTV Summer 04). FR? FL? D? is a great way to challenge the body,”sharpening reflexes, […]

Springwise: Mood swings. Anxieties. Anger. Fatigue. No wonder aromatherapy has become such a massive success. However, until now, it was definitely something that was enjoyed (or should we say applied) in the confinements of consumers’ homes or in expensive spas. New Zealand’s AromaPod has come up with a mobile solution: twist and sniff inhalers in four functional ‘flavors’: Awake, Calm, […]

Business Wire: Kraft Foods, North America’s largest food company, will expand its alliance with The South Beach Diet and its creator, Arthur Agatston, M.D., by launching a broad line of new products under the South Beach Diet brand. The wide variety of products – offering delicious choices for breakfast, lunch and dinner, as well as snacking – will reach national […]

CNN.com: A 22-year-old design graduate has invented a gadget that could make asthmatics’ lives a lot easier. Frustrated after seeing his asthmatic friend struggle to breathe in smoky bars, Adam Bates decided to design a wallet-sized salbutamol easi breathe inhaler. Bates, who suffers from mild asthma himself, said inspiration for the 6mm-thick Thinhaler came from an asthmatic friend, who would […]

Market Launcher: Easy Climb incline anti-rollback system for wheelchairs was developed to fill a need for manually-operated wheelchairs to negotiate inclines without roll-back. Normal operation of a wheelchair results in roll-back on an incline as the operator releases his/her grip on propulsion ring to prepare for a new grip to maintain forward motion. Easy Climb will allow extra freedom to […]

Iconoculture: From autism to Alzheimer’s, patients are finding some multisensory relief in Rompa’s Snoezelen (SNOO-ze-len). It’s a cozy, therapeutic room filled with multiple colors and lights, soft music, pleasing fragrances, plush pillows, and other sensory stimuli that turns agitation into calm and confusion into comfort. A contraction of the Dutch words for “sniff” and “doze,” this European import excites the […]