Nerjyzed Entertainment

Iconoculture: Nerjyzed Entertainment is developing games for the PC and videogame platforms, featuring the perspective of African American consumers. Nerjyzed is working with the state of Louisiana to help train young game developers in the four-year college system. The gaming market is continuing to morph into sub-niches, and the African American market has been neglected to date. If it creates […]

Charitable Advertising

BRAND INFECTION: Over and over again funny amazing what kind of ideas companies have. This time it is all about toasts and raising money for charity organisations like World Vision, Save the Children or others you can help decide on. It works the following way: you give YourNameOnToast some money and they write your desired name or web address on […]

V-Lodge Club

V-Lodge is an online business-to-business marketplace for smarter, more civilized product placement and advertising weaved into video games. The new company will facilitate direct contacts between interested parties and contribute to more informed decision makings. In-game advertising is the next frontier in entertainment marketing. The content section on V-Lodge will feature articles on both the theory and practice of savvy […]

Cellblock

CellBlock: Every minute of the day, countless millions of people walk around with camera phones in their pockets. The photo quality and phone networks improve daily. Yet relatively few people use their cell phone camera feature because, until now, there hasn’t been much reason to. Cellblock is changing all that, in a big way. When a member starts a cellblock […]

Surfing on the Go

Iconoculture: Finally, the rolling office gets WiFi. Autonet Mobile’s Autonet Mobile Unit brings mobile, wireless, high-speed Internet access to vehicles. The $400 unit (plus $50 monthly service charge) plugs into a cigarette lighter. Pretty much turn it on and that’s it for operation. Multiple wireless devices can tap the secure network simultaneously. Coverage area includes 95% of U.S. roads. Autonet […]

Spout

Janice alerted us to a new online film community Spout.com: The DVD market is, and has been, in constant flux since the talk of video streaming, Netflix and others. In tandem, community sites like MySpace and Friendster are changing the way we interact with the Internet, particularly among teens who are avid users of these sites. At the crossroads of […]

t+ diabetes Mobile Phone

Mobile Digest: When you thing of the extra functionality a mobile phone offers, it’s usually in the area of entertainment. But a new diabetes management for mobile phones could change that. Around three million people in the UK suffer with diabetes and need to maintain healthy blood glucose levels, limiting the onset of long-term, debilitating complications, including heart disease, kidney […]

Central Fridge

BornRich: If cooking is one of your hobbies, but you think it devoid you of all the entertainment at times, then Whirlpool brings you all the entertainment your way, right in your kitchen with the new Whirlpool’s Centralpark Connection. This new interchangeable interface allows you to interact with a wide variety of electronic devices through your refrigerator door. So, you […]

Virtual Makeover

Endgadget: Although some women do indeed prefer an in-store (human) professional when looking for a new lineup of cosmetics to try, those independent ladies who’d rather take things solo just might prefer this method. Mitsukoshi, Shiseido, and Fujitsu have teamed up to bring a virtual, real-time makeover machine into Japanese department stores in order to give women a chance to […]

Smelly Ads

Media Life: The Wall Street Journal is smelling out a new way to advertise. The newspaper, which recently debuted a new design, is gearing up to offer advertisers the ability to run scented ads. These ads would be on the regular newspaper pages and not on inserts, according to details that emerged in yesterday’s earnings conference call. Rather than lifting […]