SERVICES
Charmin Restroom
Procter and Gamble's bathroom tissue brand operated a
20-stall restroom in the heart of Times Square, calling
the service 'Charmin's holiday gift to New York'. The
facilities offered clean, deluxe bathrooms, baby
changing stations, stroller parking, seating areas, and
of course lots of luxury toilet paper.
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RETAIL
Supermarket Self-checkout
At Price Chopper's Burlington store, eight of 19
checkout lanes are equipped with automated "Easy Scan
Checkout" machines. The rest of the duties are left to
customers: punching produce codes, weighing vegetables,
scanning for prices and bagging food. To pay, shoppers
feed cash into the machine or swipe a credit or debit
card.
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AGRICULTURE & ENVIRONMENTAL
EcoHangers
Hanger Network has developed an alternative: a dry
cleaner's hanger made entirely from recycled paper.
EcoHangers are sturdy and cheap. And because they're
paper, they can be completely covered in full-colour
advertising.
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ADVERTISING
The Interactive Urinal Communicator
Discover Wizmark, the interactive urinal communicator, its advertising you can't
help but look at. An idea so original, it has everyone talking. Wizmark's
interactive capabilities will get results, providing the perfect guerrilla
marketing medium for men of all ages.
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Cellphone Billboard
V-Lodge is an online business-to-business marketplace for smarter, more
civilized product placement and advertising weaved into video games. In-game
advertising is the next frontier in entertainment marketing.
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HOMES & LIVINGS
X-paste
Do you judge people by whether they squeeze the tube
from the end or the middle? Do you think perhaps you
should readjust your priorities in life? If the answer
to the first two is yes, and no to the last, you should
look into the X-paste dispenser.
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MOBILE
Hidden Clue
Japanese firm Fujitsu is pushing a technology that can
encode data into a picture that is invisible to the
human eye but can be decoded by a mobile phone with a
camera. The company believes the technology will have
spin off implications for the publishing industry.
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“I’ve lost my keys come home”
New website TextMeOuttaHere.co.uk will, for a pound,
send its users a text message at a prearranged time to
help them lie and cheat their way out of an awkward
situation. Sneak, your spouse or partner, your best
friend and your vicar. That’s slander, surely.
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DESIGN
Illuminate Fun
A Latino brother-sister design team generates nighttime
cool with the quirky Havaleena, a sleek, versatile and
customizable portable light. Providing illumination via
a 1-Watt wide-angle LED, the portable Havaleena can be
used indoors or outdoors, singly or as a bouquet of
lights on an accompanying stand.
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Build Your Bed
Called BuildTheBed, the product caters to DIY boudoir
decorators who want to put their personal memories,
fantasies or digital art in a place of honor, if not
dreamy contemplation. In a choice of sizes and styles,
from arched to rectangular, BuildTheBed's colorful
headboard gives a personality billboard-like prominence.
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PETS
Dogs Beer
A nice young lady from Holland brewed up a nonalcoholic
beer for her Weimaraners as a treat for a day's hard
work, and now she's selling it as "Kwispelbier" after
the Dutch word for a wagging tail. Technically, it isn't
a beer at all but more of a non-alcoholic malt liquor
flavored with beef extracts. Either way, the dogs love
it.
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GADGETS
Driving Emotions
Using a certain finger to indicate feeling is so
downgrading where as Drivemocion is a more geeky
approach. It is a small electronic display that can be
attached to the back window and allows any kind of
message to be displayed. Its circular rear display can
show smiley faces, frown faces, "Thanks," and "Back
Off."
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Digital Cookbook
You might have heard, but soon there will no longer be a
need to risk your laptop in precarious situations in the
kitchen. Modeled after a spatula, coo.boo is a digital
cookbook that fits into the kitchen environment better
than any laptop or printed cookbook.
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FOOD & BEVERAGE
Halal Baby Friendly
Mumtaz Foods Industries offers ten varieties of baby
food suitable for infants from 4 to 7+ months old,
including Potato, Lamb & Spinach, and Spring Vegetables
and Chicken. GEM Food's Petit Gems comes in
culture-spanning flavours, from Vegetable & Roast Beef
to Middle-Eastern Lamb Tagine.
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LIFESTYLE & LUXURY
Indoor Grill
If the drop in temperature has made the grilled
delicacies a thing of the past, then this DeLonghi
Healthy Indoor Grill will bring the grilling season
again! The all-weather grill cooks with a combination of
contact and radiant heat and it’s removable stainless
steel drip tray allows excess fat to drip away,
providing low-fat food and smoke-free indoor grilling.
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