Ogilvy France and Ogilvy Asia-Pacific joined forces to make a can that splits in half for Coca-Cola, the most literal extension of the brand’s global “Share Happiness” concept. The split-can design is admittedly pretty cool, although sharing a Coke with anyone who isn’t a germaphobe is already pretty easy, so this is a solution to a problem that doesn’t really exist. It does make Twix look even worse for their infamous “Two for me, none for you” campaign back in the day, though.
Webcasts provide businesses with an efficient form of communicating with their customers and clients. However, you can also use them as a first-class source of effective advertising and exposure. Using the instant gratification and quick delivery times of the Internet will expose your brand internationally if done correctly. Here are several reasons why you should […]
Advertising is constantly in motion. It’s why everybody knows somebody in marketing, any why consumers often feel so pursued by brands. With so many avenues of communication to the average individual, and so many more products and services with which to tempt them, it’s no wonder that ads find their way into every activity people […]
The new iPhone 6S and iPad Pro might have turned heads as the latest shiny new products released by Apple but arguably more important is the accompanying release of the company’s new iOS 9 operating system, which will impact on virtually all of the tech giant’s devices that are in operation. Aside from a better […]
You might have never deliberated the prospect of designing and printing your very own banner for your business. Perhaps you’ve never considered there to be an opportunity for such a thing, but there are certain occasions when a banner is necessary and helpful. Want to know what these are? Then read on… When […]