TRENDWATCHING.COM: Barbara Kavovit (a.k.a. Barbara K) is a former head of a major New York City construction firm. Her business in her own words: “do-it-yourself home repair and home improvement tool kits take away the ‘fear factor’ and empower women with clear and simple day to day household solutions.” Having made quite a splash over the last few years, Barbara is expanding: there’s now a roadside safety kit for women, plus 24/7 road assistance.
Female Fever [TRENDWATCHING.COM]
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