September 17, 2006
Research Magazine: At the end of a hard day’s graft, hundreds of thousands of people now choose to escape reality to spend time in Second Life – a 3D virtual world. However, one man has figured out a way to take his work with him.
Mario Menti, a solutions architect at MR software and services supplier GMI, is experimenting with ways of surveying the 282,000 active residents of this online world.
Menti – whose Second Life name is ‘Mario Sonic’ – can create objects within the game that detect the presence of another player’s avatar (or character). The avatar is then invited to touch the object to take part in a GMI survey, with questions and answers delivered through the game’s chat interface. Surveys trialled so far are “very simple”, said Menti, consisting mainly of yes/no and multiple-choice questions, however open-ended responses can also be collected. Menti believes more sophisticated implementations are possible though, including virtual product or concept testing.
GMI’s Menti builds surveys for Second Life [Research Magazine]
By Marcel Sim @ 7:08 AM | Marketing | Comments (0) | Article Link
There are 0 responses to "Virtual World Marketing".
Add your own comments
Business opportunity from the US Market Leader in Disc Protection. Recently we told you about the unique Disc protection product D_Skin. The product is great and in fact our only gripe was where to buy it outside America. Well the guys from D_Skin have listened - and are now looking for Distributors worldwide. So what are you waiting for? Contact them and be part of the D_Skin success worldwide! www.D-Skin.com
Click Here for More Information
Free Business Ideas Newsletter
Ever wanted to be the CEO of your very own Starbucks or Amazon.com? Fire your boss and be your own boss? Now you can, with BIZNESS! - the free biweekly business newsletter about new business ideas, opportunities and innovations from around the world. More than just new business trends, BIZNESS! helps the aspiring entrepreneur (you!) with small business advice, business tips, and entrepreneur resources and opportunities.
Subscribe for free now! 
Coaching Tip: Clear Your Plate » Are you feeling overwhelmed, stuck or do you find yourself procrastinating? Do you typically load your plate by taking on too much...
The International Connection - Virtual Assistants Globally Taking Clients To New Frontiers » Article contributed by Diana Ennen You would have to live under a rock to not hear about the latest craze that is...
The Advantages of Buying An Existing Business » Article contributed by Don Daszkowski Why buy an established business rather than start from scratch? There are many advantages for the entrepreneur...
How To Keep Your Business Afloat if You are Under-Capitalized » Article contributed by Luis O. Rodriguez It has always been said that owning a home is the American dream. Millions of small...
Aspire to be an entrepreneur? Need more small business tips, resources and ideas? Visit GetEntrepreneurial.com now!
