February 18th, 2013
Guide is a platform that enables blog readers to turn the content into a personalized television news-style video channel.
Users signing up to Guide can load feeds ranging from social networks to blogs onto their personal account. They are also prompted to select a presenter – a digital ‘news anchor’ that uses text-to-speech software to read aloud content from the feeds – that can take the form of a human, robot, anime character, dog or cat. The multimedia content in each article or post is then reformatted to fit the news program style, with headlines displayed as text on the screen, body content spoken by the anchor and videos played at the same point they are inserted into the post.