Iconowatch: Rolling in the mud, jumping in a lake, riding a smelly horse: all things that brides are doing in their beautiful white gowns as part of a new wedding photo trend called Trash the Dress. After the ceremony, brides (and sometimes grooms) pose for photo shoots that leave the dress in less than perfect condition.

Pro photographers from Pennsylvania to Arizona are posting their TTD pics on TrashTheDress.com. The trend has even spread overseas. Brides say it changes the dynamic of the day from stuffy and traditional to fun and lighthearted. Plus, it provides a reason for another new tradition: selecting a second dress for the reception!

Brides “Trash the Dress” for fun photos [Iconowatch]

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