Lightsaber Hand Rails

October 6th, 2011

Uber Review: In what could be the most awesome promotional campaign ever conceived, 20th Century Fox Home Entertainment Japan has installed lightsaber hand rails in trains around Tokyo – LED lightsaber hand rails that light up at the push of a button. The campaign is promoting the September 16 release of the Star Wars Saga on Blu-ray.

Japanese Trains Get Some Lightsaber Hand Rails [Uber Review]

Posted by Marcel Sim @ 2:55 PM  |   Advertising & Marketing   |  Article Link  |   No Comments
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