August 18, 2004
Thanks to the implementation of RFID technology, parents can have great fun with their children in Legoland without worrying about losing them in the vast park.
The Legoland amusement park in Denmark is implementing a new child-tracking system that combines radio frequency identification (RFID) tags and Wi-Fi technology which allows staff to be able to locate a child who got separated from the parents. How does this work? Basically, parents with SMS-enabled cell phones can rent wireless-enabled wristbands for their kids from the staff. This reveals the location of children should they become separated. There are many Wi-Fi access points and location receivers scattered throughout the amusement park to pick up Wi-Fi messages from the wristbands.
This is a smart move, really. At amusement parks, parents want to let their children have fun. Yet, at the same time, they're concerned about their safety. Implementing such a wireless tracking system can only alleviate their fears and make the park a great place for the family to enjoy themselves. This's a great strategy worth copying!
Read:
Legoland Tags Kids for Safety [CIO.com]
Legoland Builds Safety System for Kids [Network IT Week]
RFID Chips On Kids Makes Legoland Safer [Silicon.com]
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