June 20, 2005
NetImperative: EMI Music UK has tied with Yo! Sushi to provide music and video content to the conveyor belt restaurant chain.
Music content from the record label will be delivered to seven iPods and plasma screens located in two of Yo! Sushi’s newest central London restaurants, in Haymarket and Sedley Place.
The music will be updated regularly and will consist of the latest digital releases from EMI Records, Virgin Records, Parlophone and Blue Note, along with mood and genre-themed play lists.
The iPods, available in listening booths, are part of a marketing collaboration between Yo! Sushi and Apple UK.
Yo! Sushi customers get in-store iPods [NetImperative]
By Marcel Sim @ 3:05 PM | Marketing | Comments (0) | Article Link
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