May 13, 2005
Trendwatching: Marketing and advertising sure is fun, but true CUSTOMER-MADE involves co-created goods, co-created services, co-created experiences! So, waking up to the fact that there are hundreds of thousands of experts, innovators, inventors and so on outside company walls, research labs and innovation units at large corporations are increasingly NOT going it alone. Check out the following initiatives aimed at tapping expert outsiders (often designers and artists) for potentially lucrative new ideas:
Last summer, Core 77, the industrial design site, teamed up with watch maker Timex for a global design competition called Timex2154: THE FUTURE OF TIME (celebrating Timex's 150th anniversary). Designers from more than 72 countries explored and visualized personal and portable timekeeping 150 years into the future, resulting in over 640 entries. Winners can still be viewed online, and in the Timex Museum.
Expert Marketing [Trendwatching]
By Steven Teo @ 9:53 AM | Marketing | Comments (0) | Article Link
There are 0 responses to "Expert Marketing".
Add your own comments
Business opportunity from the US Market Leader in Disc Protection. Recently we told you about the unique Disc protection product D_Skin. The product is great and in fact our only gripe was where to buy it outside America. Well the guys from D_Skin have listened - and are now looking for Distributors worldwide. So what are you waiting for? Contact them and be part of the D_Skin success worldwide! www.D-Skin.com
Click Here for More Information
Free Business Ideas Newsletter
Ever wanted to be the CEO of your very own Starbucks or Amazon.com? Fire your boss and be your own boss? Now you can, with BIZNESS! - the free biweekly business newsletter about new business ideas, opportunities and innovations from around the world. More than just new business trends, BIZNESS! helps the aspiring entrepreneur (you!) with small business advice, business tips, and entrepreneur resources and opportunities.
Subscribe for free now! 
The Ultimate Guide To Discovering What Your Target Market Wants » As a solo service professional you are probably already clear on who your niche is, i.e. you know who those people are...
Accounting Software Can Be Sophisticated Or Simple Bookkeeping Software » Accounting software records the financial transactions of a business and provides financial control to achieve the profit and loss performance required. The...
How to Find Your Next Executive Level Position in 90 Days » Article Contributed by Karen Armon Doug Compton, a laid off 43-year-old operations executive, was frustrated. His efforts to find a new six-figure...
Accounting Periods And Basis Periods For Self Employed Business » Accounts are required each year for tax and financial control purposes with preset dates by which those accounting records must be submitted...
Aspire to be an entrepreneur? Need more small business tips, resources and ideas? Visit GetEntrepreneurial.com now!
