CoolBusinessIdeas Newsletter Issue 18: 06/06/05 - 19/06/05

New Business Ideas/Opportunities Featured In This Issue:

RETAIL
Salvage Retail
Whole House Building Supply and Salvage holds 48-hour salvage sales on the site of soon-to-be-demolished homes where DIY enthusiasts can
scout, remove, and buy parts right off the house.

FOOD & BEVERAGE
Bottled Water for Women
W2O, a vitamin-packed water is uniquely designed for women - a group that’s been largely left high and dry by specialty beverage firms.

Natural Foods
Coleman Natural Foods is offering a new line of all natural beef, poultry, lamb, pork and sausage products to the conventional grocery stores.

Molecular Gastronomy
Molecular gastronomy combines art and science to formulate recipes that challenge conventional thinking about food - a radical food innovation indeed.

Innocent's Juicy Water
Juicy Water by Innocent Drinks comprises of spring water (about 70%) and only real fruit with a dash of sugar: a light and delicious thirst-quencher that's hydrating and healthy.

TECHNOLOGY
Tech Fashion
Digital Wardrobe, by Chantal Mora, demonstrates how we might regain control of imposed technology systems (RFID) by harnessing it as a tool to track the transitory narratives in our daily fashion choices.

ONLINE
(Virtual) Cave Exploration
Splunk Technology is a San Francisco startup out to search not the World Wide Web but the contents of corporations' vast and complex data centers.

CONSUMER GOODS
Chic Appliances
Jenn-Air added glitz to fridges. Now the Maytag division's Attrezzi line adds pizzazz to stand mixers, blenders, and toasters!

Everything DIY
Morning Craft is an online store that carries handmade handbags, accessories, clothing, and toys etc. by small-scale designers, artists, and crafters. It's DIY done right!

Breathing Shoes
Geox shoes, pioneered by Italian entrepreneur Mario Polegato, are designed to leave toes cool because the soles are specially made to allow feet to breathe and perspire elegantly.

Stink No More
Chef Yossi's gel soap not only eliminates odors and kills germs, it has ingredients to help heal nicks and burns. There's also an oil-free shea butter lotion for moisturizing, a tea tree oil/aloe vera burn cream and wet-nappish wipes!

IT
Business Continuity Challenges in the IT Field
A Gartner report has highlighted five issues which are leading a paradigm shift in the way that organisations use and manage IT.

SERVICES
Selling Houses
Tesco plans to sell houses over the Internet, claiming it will charge customers as little as £50 to sell their house online - targeting home sellers who do not wish to pay estate agents' fees.

Got Junk?
1-800-GOT-JUNK? strives to fill a niche between curbside garbage collectors and haulers of heavy-duty waste.

ENTERTAINMENT
Retro TVs, Once More
It's back to the days of Sputnik and the Jetsons for a small company that makes retro televisions for people who could afford the latest in plasma-screen technology!

ADVERTISING
Adsense Middlemen
Search engines like have become so proficient at attracting advertising that even competitors, like newspapers and yellow pages publishers, are now selling ads on their behalf!

Weather Targeting
Yell.com is launching a suite of seasonal interactive ad campaigns, which target creative to regional weather conditions.

Get Your Adpack!
Perth-based advertising agency Breakthrough has released an original and innovative ideas generation tool specifically focused on advertising.

BEAUTY
Anti-Wrinkle Cream for Over 60s
Lancome is hoping to tap into this growing niche of the silver-haired generation with the launch this fall of Platineum, a new anti-aging moisturizer targeting women aged 60-plus.

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