The Miami Herald: When The Cereal Bowl opened its doors on 1560 S. Dixie Highway 16 months ago, the trio behind the venture (twin brothers Josh and Kenneth Rader, 25, and their childhood friend Michael Glassman, 26) were hoping to prove that customers would be willing to fork over $3 for the opportunity to mix and match 40 different kinds of breakfast cereal and dozens of toppings -- from healthy fresh fruit to decadent cookie dough.
Set amid plush couches and abuzz with strong coffee, yogurt parfaits and other treats, the Bowl quickly became a haunt for cramming college kids, early morning commuters and grass-stained Little Leaguers.
The Cereal Bowl takes breakfast national with franchises [The Miami Herald]
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