Things to Remember When Rebranding Your Business

Rebranding your business gives you a great opportunity to start over and incorporate new ideas that missed out on before. It is also an excellent opportunity to build a loyal customer following. However, rebranding a business is not a walk in the park. You need to have a reliable strategy that will effectively transform your business into the new franchise […]

How Asset Management Software Can Help Save Money

Small- to medium-sized businesses often have limited budgets which means that they must get creative when it comes to cutting costs and saving money. But many still aren’t aware of the significant cost benefits of having asset management software or assume these systems are only for large companies. But there are a wide range of options, including more affordable ones […]

3 Important Things to Know About Personal Info Online

Much of our modern life is spent online, whether working, banking, studying or browsing the web. Each time you sign up for a newsletter, eCommerce account, forum or social media platform, or when you check your banking information, you share a little more about yourself, adding more of your personal info online.  You might think that it doesn’t matter since […]

Cutting Edge Marketing Techniques

When going beyond the basic blog post or traditional marketing, any business can make huge strides towards greater brand adoption and awareness. Take a few notes from some of the plays made by the biggest and most successful brands in the market and keep ahead of your competitors. M-Commerce M-Commerce stands for mobile commerce, which is shopping on your mobile, […]

Why Background Checks are Essential When Hiring

The recruitment process can be tedious and long. However, it’s well worth performing a background check on a potential candidate. Thankfully, this is easy to do using a service like check people. Here are some reasons why you should take the time to screen job candidates.  Save Money The highest cost employers bear is usually related to turnover. It’s difficult […]

Dealing with the Sentimental Factors at Trading

If the person thinks that it is possible to do better by making the emotional decision, he is wrong. There is no value of emotions in the Forex market. For this, many investors leave the market without achieving their goals. Here, it is necessary to develop a strong mindset that will help to regain the loss amount. There are several […]

Bo Parfet on Interruption and Inclusion

It might seem counterintuitive to advocate for an increase in interruptions during professional meetings. Some people feel disrespected when one of their peers, who may also have thoughts to add, cuts them off in the middle of their trying to make a point. Yet, as employers pledge to design more inclusive workspaces, leaders should consider how interruptions during meetings can […]

How to Leverage Micro-Moments in Your Mobile Marketing Campaign

Learn about everything you need to know about the four micro-moments your customers are experiencing. What are micro-moments?  That is the question we need to answer before getting too far into the weeds. We need to define what a micro-moment is, then we can understand how they play into your mobile marketing strategy.  The term micro-moment describes the act of […]