Iconoculture: When the choice between babysitters is a 16-year-old with text-message OCD or the Next Big Thing on the New York art scene, parents are keeping Sitters in the City on speed dial. The on-call babysitting service is staffed entirely by working actors, musicians and visual artists. Artist/sitters arrive (on time) toting toys and supplies, guaranteeing hours of creative play. As one might expect, Sitters in the City conducts rigorous criminal and personal background checks on all would-be sitters.

There's an undeniable cool factor when kids can point to a movie poster and say, "Hey Mom, wasn't that my babysitter?"

Sitters in the City combine caretaking with creativity [Iconoculture]

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