Professor Alan Snyder believes that has devised a means to create creativity on demand. The "Thinking Cap" works by zapping the left side of the brain with with carefully targeted magnetic pulses. After a duration of approximately 10 minutes, studies have shown that people begin to display in creased levels of creativity, awareness and the ability to more accurately estimate the number of dots displayed on a screen for a short period of time.
Snyder has said that he believes that "each of us has within us non-conscious machinery which can do extraordinary art, extraordinary memory and extraordinary mathematical calculations... My theory is that there is a lot happening and maybe you could see it by shutting off that conscious part of the brain... Imagine if I could temporarily give you a child's look at the world."
The concept is fantastic, and if Snyder can successfully reproduce these effects he plans on using the device as a tool for enabling instant creativity.
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Christopher Aceto currently heads Thottfield Inc., a small multimedia and communications consultancy based in Toronto, Canada. Always on the hunt for innovative and exciting ideas, his passion for the creation and production of ground-breaking technologies and services has granted him the opportunity to act as a creative consultant for various companies and industries throughout the world.
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